by:  E. Lee Reid

In this practical handbook, readers learn how to evaluate their company's current marketing efforts, determine their needs, create a distinct market identity, outline goals, plan and budget for marketing, and evaluate the competition. They will also get descriptions of inexpensive marketing ideas and activities that are easy to organize and do. Checklists, forms, photographs, and other examples will help you get started promoting your business right away! From Home Builder Press

Be sure to consider all options before buying a vacation home.

 This article makes it easier to understand the positives and negatives of condo hotel ownership as a possible, really-makes-sense substitute for owning either an outright vacation home or a limited use timeshare.

Vacationers generally require a clean, comfortable place to sleep and a central meeting place for friends and family.

The real action and fun takes place outside the home during vacation activities

Top Ten US Cities To Buy A Home In 2007-2008 and Why Tampa FL Is Number 1

Relocating Home Buyers Can Benefit from Forbes Magazine's Top Ten Cities...Tampa, FL is #1.

There is home buying opportunity for retirees and those with flexibility in choosing where they live.

 

Real Estate Market Absorption Rates - A Great Way to Determine the Strength of Real Estate Markets
Precisely how does a buyer or seller know when a real estate market most favors buyers or sellers?

The answer is the market absorption rate.

This easy-to-understand article will be helpful to anyone trying to figure out the current real estate cycle and how to formulate a winning buying or selling strategy.

The whales returned to shore time after time in spite of being rescued by volunteers. 

These still-unexplained whale beachings have consistently occurred throughout history, with mentions in the bible and various classic literary works.

Numerous articles by E. Lee Reid have appeared in Florida Sportsman

E. Lee Reid's article on "Moonlight Swordfishing" appeared in Field & Stream and chronicled the Florida Straits night time fishery for the magnificent, elusive Swordfish.

NOTE: The fish on the cover above is a Muskellunge, or "Musky"

Writing is an exciting, fun hobby. I've been fortunate, as E. Lee Reid, to get paid for having my articles appear in a variety of magazines ranging from Four Wheeler and Florida Sportsman, to Field & Stream,  The Rotarian, Writer's Digest, Chevy 4x4, National Fisherman, Four Seasons Hotels in-house guest magazine...and numerous others.

It was while bouncing about in the brush doing research and photos for these articles that my friends nicknamed me Tropical Lee. I was deeply tanned and often wore a Panama hat. That, coupled, I suppose, with several rather dicey, real-life experiences in the Florida wilds, and offshore on the Gulf Stream.

Some Scary Moments...

...Like being in a twelve-foot fiberglass boat one night on the St. Johns River when it was attacked by a fifteen-foot alligator that chomped a hole in the boat's bottom near my feet.

...Or drifting all night five miles offshore in the Florida straits in a small, open fishing boat to take a photograph of a tag-and-release swordfish.

...Or being one of the first on the scene with a team of scientists from the Smithsonian during the suicide beaching of 200 Pilot whales at Ft. George inlet north of Jacksonville, Florida.

When friends yelled, "Hey! Tropical Lee! What's going on?" they really wanted to know. I made it my business to discover where interesting things were happening.

I've enjoyed sharing my experiences with international audiences through my writings… perhaps even with you in your country and hometown.

"Shotgun Photography" by author E. Lee Reid was published in Writer's Digest.

By photographing all the comings and goings of people and things at a spot news event, the freelance writer has a much better chance of later selling and publishing a story.

The editors of many consumer magazines either seek out non-fiction writers who have some skills with a camera or, at the very  least, the editors will more favorably respond to their article queries. 

By developing photographic skills, a freelancer greatly increases their odds of selling  their writing and having it published. The sought after supporting photos will always be ready for an editor when requested when a writer uses Lee's field-tested and proven "Shotgun Photography" tactics.

 E. Lee Reid,
Author and Hotel Security Specialist
                                                  Partial List of Articles by E. Lee Reid